ASP.NET MVC is an open-source web application framework developed by Microsoft that implements a model-view-controller (MVC) pattern. It's a great choice for developers looking to create dynamic, data-driven websites that offer a great user experience. The MVC architecture helps developers to organize their code into distinct components, making it easier to maintain and debug. ASP.NET MVC also allows for easy integration with other frameworks such as jQuery, Entity Framework, and Bootstrap. The platform allows developers to easily create web applications using the latest web technologies. ASP.NET MVC also allows you to create websites that are optimized for search engine indexing, so you can get more traffic to your sites. With its powerful features, ASP.NET MVC is a great choice for developers looking to create modern, interactive web applications.